Importance of Using Branded Social Media Graphics 

The use of professionally designed and branded social media graphics continues to grow in importance. In the busy world of social media, there is plenty of competition to be seen and remembered. People are so busy scrolling through their feeds to stop and figure out which business posted the meme, product image or sale on their page. After all, how many times have you seen a post go viral, but not know which business it originated from? I’m guessing plenty! However, by using branded social media graphics, your business’ name is right there in front of your potential customers.

Today I’m going to share with you some of the reasons why investing in branded social media graphics is a must for your business.

Why Branded Social Media Graphics Matter

Posting on social media is a great way to promote your brand. Sadly though, if you don’t keep up a consistent brand image, all your hard work will probably be wasted. However, using social media graphics that are branded for your business, can help bring in more business and improve your online visibility.  That’s because they:

  • Are easily recognisable as being from your brand – branded graphics are memorable and instantly recognised, helping you to build a strong presence on social media.
  • Target your desired customers – the colours of your brand were chosen for a purpose: to express your business’ values and attract your target audience. Branded graphics will use the same colours and styles, continuing to target your ideal customers on social media.
  • Make your image sharable – a sharable image is one which is clear, gives an instant message and appealing to the eye. A great branded graphic helps you to do this.
  • Give your business the credit it deserves – you spend hours planning and posting on social media. When a post does get great engagement and plenty of shares, you want to ensure everyone knows where it originated from!
  • Stand out from the crowd and drive social engagement – people will recognise your graphics as belonging to your brand and be more likely to pay attention to and engage with them.

I would be thrilled to design your social media graphics!
Working with your existing brand style, I will create graphics which get your business the attention it deserves!
Get in touch with me today and let’s get started!